This post is part of the Spotlight on Specializations series, where we explore some of the rewarding and interesting areas of study offered in the Schulich I/MBA. Connecting with students and faculty, the series will shed light on how specializing can provide you with exciting career and learning opportunities.

 

Joyce Zemans,

BA & MA

University Professor and Senior Scholar

Co-Director of the Arts, Media & Entertainment Management Program
Schulich School of Business | York University

 

Q1. Why should I consider a specialization in ARTM?

Schulich offers Canada’s only English language MBA with a specialization in Arts, Media and Entertainment Management. If you are working in the creative industries or are looking to a management career in the entertainment industry, museums and galleries, the performing arts, or government and government organizations with arts and cultural industry-related mandates, this is the program for you.

Q2. How do the courses offered prepare me to be successful in this Industry?

The program provides a deep and current understanding of management issues and practices in the arts, media and entertainment sectors. Students achieve knowledge of the business of the creative industries and of the strategic

challenges confronting them in the digital economy, enabling them to support and advance their careers. Courses and specialized workshops offer the perspectives of key players in the sector and our media focused courses offer one-on-one engagement with senior managers in the sector.

Q3. What type of careers are available to me with this specialization?

Schulich alumni work in senior management positions in all areas of the arts and entertainment sectors, i.e. screen based and digital media, the music industry, museums and galleries, the performing arts, as well as government and government organizations with arts and cultural industry-related mandates.

Hear what students have to say about ARTM:

Michael Feehan, MBA candidate

“During the MBA, the course in the Arts, Media and Entertainment stream helped me get specialized knowledge in the industry I want to work in. The most notable of these classes had to be Business Solutions for Digital Media and Managing in the New Broadcast World. What is most remarkable about these two classes is that you get hands-on experience with executives who you get to research and interview. This helps you as a student understand the real world business issues that these organizations are trying to navigate. I also enjoyed the Business of Creativity in the Cultural Sector which gave me a better understand of rights management, acquiring story rights, and IP.”

Michael Feehan has spent his entire career learning about or working in the cultural sector. This started at the University of Alberta where he obtained a Bachelor of Arts in Film Studies, Political Science, and World Sound Arts. During his undergrad, Feehan co-founded a not-for-profit arts organization called The Creative Clubhouse and was appointed to the Premier’s Council on Culture where he consulted on cultural policy. Following that, he worked in sales, operations, and management at Freeman Audio Visual while working as an Associate Producer on Driftwood, a dramatic feature where he was responsible for business affairs and production management. Feehan is a creative himself having directed his own short film, wrote the story for a computer game, produced electroacoustic music, and composed short film scores. Last summer he worked for Cineflix as a research and production intern on the television show Secrets of the Morgue. Most recently, Feehan has completed a Master of Business Administration from Schulich School of Business, a graduate diploma in Arts, Media, and Entertainment Management, and a Certificate in Entertainment Law from Osgoode Professional Development. He is searching for work in business affairs, production, or development for a film or television production company. His overarching mission is to use his creative, strategic, and business acumen to help create vehicles through which artists can tell their stories.