MBA Students Discuss Harley Davidson Branding on AMA Blog

It was announced earlier this term that Dr. Markus Giesler's Customer Experience Design will be the first-ever MBA course to be featured exclusively by the American Marketing Association. On a regular basis, members of the CED Class of 2015 will present a customer experience piece on ama.org's MBA Perspectives Blog. Congratulations to our Customer Experience Design [...]

2015-11-13T16:07:13+00:00 November 13th, 2015|Categories: Academics, Community|Tags: , , |